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Apple Watch Series 12 and Ultra 4 Pre-Order Discounts Expand on Amazon Before Friday Launch

Amazon is taking Apple Watch Series 12 and Ultra 4 pre-orders ahead of Friday's September 18 launch. The Series 12 lists at $399 and the Ultra 4 at $799. Best Buy offers up to $325 in enhanced trade-in credit.

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Sarah Mitchell
·2 min read
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Apple Watch Series 11

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Apple Watch Series 11

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Two days before launch, Amazon is expanding pre-order discounts on the entire Apple Watch Series 12 and Ultra 4 lineup. These are the first meaningful discounts on Apple's new wearables — and they may not last through Friday's launch day.

Best Amazon Deals

  • Apple Watch Series 12 42mm GPS: check the current price
  • Apple Watch Series 12 46mm GPS: check the current price
  • Apple Watch Series 12 42mm Cellular: check the current price
  • Apple Watch Series 12 46mm Cellular: check the current price
  • Apple Watch Ultra 4 Natural Titanium: check the current price ($799 list price)

Best Buy Trade-In

Best Buy continues its enhanced trade-in offer of up to $325 off when you trade in an eligible Apple Watch. This stacks with their standard pricing but does not combine with Amazon's discount.

Previous-Gen Clearance

If you don't need the latest features, previous-gen models are still on sale: check the current Apple Watch Series 11 price on Amazon and the current Ultra 3 price. Both are still excellent watches that run watchOS 27.

Should You Pre-Order Now?

If you're set on the new models, pre-ordering now guarantees Friday delivery. For help choosing between the two, read our Series 12 vs Ultra 4 comparison or check all smartwatches.

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Go deeper on Apple Watch Series 11

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